PacSun's 1M Fans Instagram™ Sweepstakes

Official Rules and Regulations

The following rules and regulations (the "Official Rules") govern the PacSun's 1M Fans Instagram™ Sweepstakes (the "Sweepstakes"):


  1. HOW TO ENTER: The Sweepstakes will start the day Pacific Sunwear of California, Inc. ("PacSun") reaches one (1) million fans on Instagram™ (the "Start Date"). On the Start Date, PacSun will post a Sweepstakes picture to Instagram™ (the "Photo"). You may enter the Sweepstakes by (i) following the official PacSun account (@PacSun) on Instagram™ (Entry may be subject to fees under the terms of the entrant's mobile device subscription plan; contact your carrier for pricing plans and details), and (ii) tagging one (1) friend (the "Friend") in the comments section of the Photo ("Entry" or "Entries"). ALL ENTRIES MUST BE RECEIVED BY 11:59 PM (PST) TWENTY-FOUR (24) HOURS AFTER THE START DATE.

  2. PROMOTION PERIOD; DEADLINE FOR SUBMISSION OF ENTRIES: The Sweepstakes runs from the Start Date through twenty-four (24) hours from the Start Date (the "Promotion Period").

  3. ELIGIBILITY; PERSONAL INFORMATION: Open and offered only to legal residents of the 50 United States, D.C. and Puerto Rico, who, as of the Start Date, are at least 13 years of age and following PacSun on Instagram™. Employees, officers and representatives of PacSun ("Promotion Sponsor"), its advertising and promotion agencies as well as the immediate family (spouse, parents, grandparents, grandchildren, in-laws, siblings, children and their respective spouses) and household members of each such person, whether or not related, are not eligible. No mechanically reproduced Entries will be accepted. The Sweepstakes is subject to all applicable laws and regulations and is in no way sponsored, endorsed or administered by, or associated with, Instagram™. The Instagram™ trademarks displayed in these Official Rules are property of Instagram, Inc.

    Entrants who are under 18 years of age (in the case of Puerto Rico, under 21 years of age) must have a parent or guardian's permission before providing personal information. Personal information will be used in accordance with the Promotion Sponsor's Privacy Policy. The Promotion Sponsor may utilize each entrant's personal information based on which opt-in(s) the entrant has selected to receive future e-mail or text messages. All Entries become the property of the Promotion Sponsor. Entries will be deemed as made by the authorized account holder of the telephone number or e-mail address submitted at the time of entry. The authorized account holder is the natural person who is assigned to the telephone number or e-mail address by an Internet access provider, online service provider, or other organization that is responsible for assigning email addresses, or domains associated with the submitted information.

  4. DRAWING: One (1) grand prize winner will be selected by random drawing conducted by the Promotion Sponsor or its agent from all eligible Entries received within the Promotion Period. Eligible entries are properly completed entries received during the Promotion Period and that otherwise meet the requirements described in these™ Official Rules. The random selection for the grand prize will be held by the day after the Promotion Period ends. Such selection will be final and binding on all matters related to the Sweepstakes. The grand prize winner does not need to be present at the selection and will be notified by direct message on Instagram™ from the official PacSun Instagram™ account. Upon notification, the grand prize winner must claim his or her prize by e-mail or by the telephone number provided. If the grand prize winner does not respond within three (3) days of notification, an alternate winner for such prize may be selected at random from among remaining eligible Entries. Prize will be available no later than two (2) months after the Start Date.

  5. PRIZE: A total of one (1) grand prize will be awarded. The odds of winning the grand prize depend on the number of Entries received during the Promotion Period. The grand prize is as follows:

    • One (1) grand prize consisting of the following: (i) one (1) $100 PacSun gift card valid in PacSun stores and online at in the U.S. and Puerto Rico only, and (ii) one (1) GoPro® prize pack that includes: one (1) Hero4 Black, one (1) Battery BacPac, one (1) Bag Pack, one (1) The Tool Pack, one (1) Wall Charger, one (1) SanDisk Extreme 32GB micro SDHC, and one (1) The Handler for each of the grand prize winner and the Friend. Approximate Retail Value (ARV): $1,590.

    General Prize Conditions: Prizes are awarded "as is" with no warranty or guarantee, either express or implied. Any federal, state and local taxes on any prize and all costs and expenses associated with prize acceptance and use not expressly specified herein as being provided are the sole responsibility of the respective winner. There is a limit of one (1) prize per household or family. Each prize is non-transferable and may not be redeemed for cash by the winner. The difference between any stated value and the actual value of a prize will not be awarded to the winner. No prize substitutions shall be permitted except at the Promotion Sponsor's sole discretion. The Promotion Sponsor reserves the right to substitute a prize (or portion thereof) of comparable or greater value, in its sole discretion. All prize details are at the Promotion Sponsor's sole discretion. If a prize is rejected or returned by a winner, the prize may be awarded to an alternate winner selected at random from the remaining Entries.

  6. WINNER REQUIREMENTS: Winners will be required to sign and return an Affidavit of Eligibility, Liability Release and, where legally permissible, a Publicity Release (together with any other documents that may be requested by the Promotion Sponsor), which must be returned along with valid proof of age upon winning notification or an alternate winner for that prize may be chosen. If a winner is an eligible minor in Puerto Rico (this means less than 21 years of age), the prize may be awarded to or in the name of, a parent/legal guardian who must execute all documents and agree to all obligations and undertakings of the winner, both on behalf of himself/herself and the winner, or the prize may be forfeited and awarded to an alternate winner.

  7. LIMITATIONS OF LIABILITY; RELEASE AND INDEMNIFICATION: The Promotion Sponsor is not responsible for any: (a) telephone, computer system, hardware, software, network or other technical failure, malfunction or error; (b) communication disruption or delays, including those related to or caused by Internet traffic, virus, bug, non-authorized intervention or human error; or (c) damage caused by computer virus or bug, resulting in damage to any computer or cell phone from an entrant's access or the Entry Site. The Promotion Sponsor is not responsible for printing or typographical errors in any Sweepstakes-related materials; for stolen, lost, late, misdirected, damaged, incomplete, illegible entries; or for transactions that are lost, misdirected, or fail to enter into the processing system, or that are processed, reported or transmitted late or incorrectly, or that are lost for any reason, including, without limitation, computer, telephone, paper transfer, or human error; or for electronic, computer, or telephonic malfunction or error. Each winner acknowledges that the Promotion Sponsor has neither made nor is in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, relative to any prize, including but not limited to its quality, mechanical condition or fitness for a particular purpose.

    By participating in the Sweepstakes, each entrant agrees to indemnify and hold harmless all Sweepstakes Entities (defined as the Promotion Sponsor, Instagram™ and all sponsors and administrators of the Sweepstakes, along with their respective parent entities and subsidiaries, affiliates, successors, assigns, directors, officers, employees, attorneys and agents) from and against any and all injuries, losses, damages, claims and actions of any kind arising from or relating to participation in the Sweepstakes, or acceptance, possession, use, misuse or nonuse of any prize that may be awarded, including, without limitation, actual, direct, indirect, consequential, punitive, special, or other damages. By accepting a prize, each winner further releases all of the Sweepstakes Entities from any and all claims, liability, loss or damage arising out of or in connection with the awarding, receipt, possession and/or use or misuse of any prize or participation in any prize-related activity.

  8. RIGHT TO CANCEL OR SUSPEND SWEEPSTAKES; DISQUALIFICATION: The Promotion Sponsor reserves the right, in its sole discretion, to cancel or suspend this Sweepstakes in whole or in part, without advance notice (in the case of Puerto Rico, the Secretary of the Department of Consumer Affairs ("DACO") will be notified in advance and cancellation or suspension is subject to DACO's authorization) should virus, bugs, technical malfunctions or other causes beyond the Promotion Sponsor's control corrupt the administration, security or proper play of the Sweepstakes. Persons found tampering with or abusing any aspect of this Sweepstakes, or whom the Promotion Sponsor believe to be causing malfunction, error, disruption or damage, or who is not in compliance with these Official Rules will be disqualified and any associated prize claim will be void.

  9. RIGHT TO USE NAME, PHOTO AND LIKENESS: By accepting a prize, each winner (and, if an eligible minor in Puerto Rico, his/her parent or legal guardian) consents to the use of his/her name, city and state of residence, photo and/or likeness in any and all media, now or hereafter devised, worldwide, in perpetuity, by the Promotion Sponsor for advertising and promotional purposes without additional compensation, notification or permission, except where prohibited.

  10. RULES/WINNER'S LIST: For a copy of the winner's list or Official Rules, send a self-addressed, stamped envelope to:

    PacSun 1M Fans Instagram™ Sweepstakes
    c/o Pacific Sunwear of California, Inc.
    Rules Requests/Winners List
    3450 East Miraloma Avenue
    Anaheim, California 92806

    The winners list will be available one month after the Promotion Period end date.

  11. GOVERNING LAW, DISPUTE RESOLUTION: The Sweepstakes will be governed by California law. Any and all disputes regarding the Sweepstakes or these Official Rules will be settled by final and binding arbitration in Anaheim, California, pursuant to the rules and procedures of the American Arbitration Association (in the case of Puerto Rico, any and all disputes can be filed before DACO).

  12. GENERAL: Each person who participates in the Sweepstakes fully and unconditionally agrees to comply with and abide by these Official Rules and the decisions of the Promotion Sponsor, which shall be final and binding in all respects.

  13. SPONSOR: The Sponsor of the Sweepstakes is Pacific Sunwear of California, Inc. 3450 East Miraloma Avenue, Anaheim, California 92806.