Uniform Standard by Lifetime dances to the beat of it's own drummer. The collection is a youthful self expression, inspired by it's true beginnings and roots. It is through art, skateboarding, snowboarding, music, photography, free thinking and love of life that this picture is painted. It's about living life and getting lost in it. Uniform Standard brings together each individual thread into a fabric that makes up a collective of creative and inspiring thoughts and ideas. We are a brotherhood of free thinkers.